Marketing Yourself On Myspace
If you're purely on myspace to look at pics and meet new people this post will probably not interest you. However, if you're an entrepreneur looking for information on how to network and increase exposure to your business or services read on.
Using This Networking Giant:
There is no question that utilizing this mega networking portal can significantly increase your exposure. Myspace has roughly 40 million users worldwide and is growing at an exponential rate. Although it's not the perfect advertising and marketing medium it offers an exceptional platform for you to be heard and get noticed.
Myspace provides you all of the necessary tools to market yourself or your business in a nice clean package. With all of the tools provided by myspace it's even possible to conduct an Online Business solely from your profile (definitely not recommended though). Whether you are a model, plumber, online marketer, etc. your business and exposure can significantly increase by exploiting myspace for all of its potential.
Blogging:
The most important feature of your myspace account is your blog. Blogging has taken the web by storm these last few years and has become the "next big thing" in terms of Online Marketing. If you haven't started utilizing your blog on myspace to market your business START TODAY. Quite simply, blogging allows you to share your expertise and knowledge with a larger audience.
Syndicating Your Blog Content:
If you've already started to blog, you probably noticed a link at the top of your blog page labeled "RSS". (For some reason you have to be logged out of Myspace to view the RSS link. Once logged out navigate to your blog page from your profile page and you'll see it.) This is essentially your money button. RSS stands for Really Simple Syndication and is written in Extensible Markup Language or XML. So what does it do? RSS feeds allow your blog subscribers to review your latest news without even being on your website or myspace page. Your subscribers can view your latest blog posts via web-based or desktop RSS aggregators such as SharpReader, Rocket RSS Reader or FeedReader to name a few.
Tips Before You Write a Post:
Good Information - Offer your viewers quality content information and they will come back again and again. People primarily get online for what???...Information! So give it to them. If you provide a product or service give your blog subscribers some inside knowledge they can use and they'll love you for it.
Search Engine Optimization (SEO) - Before you get carried away writing your articles you need to do some research on what people are actually looking for within your niche or area of expertise. Before I write an article I check http://inventory.overture.com to see what the general populace is looking for within my niche. This free service will show you how many people are looking for a particular keyword during the past month. There are other great services available but I'm using this one as an example for brevities sake.
Adding A Resource Block - This is where it gets good. No doubt some of you are exceptional writers and others will want to republish your masterpiece. LET THEM! This will only increase your backend traffic to your personal/business web site, your myspace page or your brick and mortar business. People are always looking for good quality information to display on their site. It's a win-win situation because they get free content and your business and services get more exposure through syndication. You'll also gain credibility within your respective field as a trusted professional or expert. Here's an example of what a resource block looks like:
